Who is Monster Beverage Corporation?

Based in Corona, California, Monster Beverage Corporation is a holding company and conducts no operating business except through its consolidated subsidiaries.

Where did Monster Beverage come from?

The company was originally founded as Hansen's in 1935 in Southern California, originally selling juice products. The company renamed itself as Monster Beverage in 2012. As of 2020, Monster held 39% of the $86 billion global energy drink market, the second highest share after Red Bull. Hansen's was founded in 1935.

When did Monster Beverage change its name?

In 1998, the company moved from Anaheim, California to Corona, California. On January 5, 2012, after energy drinks had grown to the largest source of revenue, shareholders agreed to change the name of the company from Hansen's Natural to Monster Beverage Corporation, under the new ticker MNST.